Identity — Bojana Hair Studio
Seeded by phase1.mjs from the Google Places dossier, then curated from the 9 Google Business
Profile photos (salon facade, signage, interior, work). **Lead build — the business has not been
contacted.** Every [TBD:] is an inference or a gap, not a confirmed fact. Facts here outrank the
extraction, per the build brief's precedence order.
Keep - Field: values clean — annotations go on indented sub-bullets (kits and checks consume the values verbatim).
Core
- Name: Bojana Hair Studio
- Category: hairdresser (Places type
hair_salon— confirmed against dossier + photos, seebuild/category-mapping.md) - Address: Berninastrasse 2, 8057 Zürich
- Zürich Kreis 6 (Unterstrass), corner situation on a residential street off Schaffhauserstrasse; tram/bus Milchbuck and Schaffhauserplatz are the nearest nodes — [TBD: confirm which stop she tells clients to use]
- Phone: 076 238 84 56
- International form for
tel:links and schema:+41762388456. A Swiss mobile number — she is a solo operator, so calls are answered between clients, not by a reception desk. - Email: [TBD: no email address is public anywhere — Google listing has none, no website exists]
- Website (existing): none
- Google Place ID: ChIJ_YGBrn6hmkcRW6D2N0YIOIw
- Coordinates: 47.4026919, 8.552988599999999
Hours (from Google — operator must confirm, incl. holidays)
- Monday: Closed
- Tuesday: 9:00 – 18:00
- Wednesday: 9:00 – 18:00
- Thursday: 9:00 – 18:00
- Friday: 9:00 – 18:00
- Saturday: 9:00 – 16:00
- Sunday: Closed
- [TBD: lunch break? Most solo Swiss salons work appointment-to-appointment and do not close midday — assumed continuous.]
Ratings snapshot (at extraction time — do not hardcode into copy)
- Google rating: 5.0 / 5 (19 ratings), extracted 2026-08-13
Positioning (derived — see build/decisions.md)
- Solo studio, one chair, one stylist. Every photo shows a single styling position and a small
front room; every review names Bojana personally, never "the team". The site is built around a
person, not a salon roster.
- Blonde specialist. The strongest single fact in the dossier: her former employer,
Blonde Zurich GmbH, publicly calls her "a fabulous blonde specialist" in a 5★ review. 6 of the
9 photos are blonde work — balayage, highlights, cool platinum and warm honey.
- Recently independent. The Blonde Zurich review is dated 2026-07-20 ("3 weeks ago" at
extraction) and is written as a farewell — she left that studio in mid-2026 and now runs her own
address. That makes a website unusually valuable right now: she is rebuilding discoverability
under her own name. [TBD: confirm the opening date of the Berninastrasse studio.]
Services & prices
- Observed / review-evidenced (safe to name): cut, colour, blonde work — balayage, highlights,
foils, toning, root touch-up; blow-dry / styling waves; colour consultation ("Die Beratung war
professionell"). Photo 5 and 8 show brunette layered cuts and warm caramel balayage, so the
work is not blonde-only.
- Prices: [TBD: no price list exists publicly — not on Google, no website, no shopfront board.]
The category spec is explicit that hidden pricing bounces clients, so the draft ships a
price-band structure with visible [TBD:] placeholders rather than an invented price list.
See content/copy/de/preise.md.
- [TBD: extensions? treatments (Olaplex/K18)? men's cuts? kids?]
Products / partners
- L'Oréal Professionnel — the salon capes in photos 6 and 9 carry the L'Oréal Professionnel
Paris mark. Treated as an *observed* partnership: mentioned once, never as a claimed
certification or exclusive partnership. [TBD: confirm the colour line she actually works with.]
Languages spoken / site languages
- Site languages: DE (primary, canonical) + EN. Operator decision 2026-08-13.
- Reviews arrive in both German (4 of 5 originals) and English, which supports the pair.
- [TBD: she likely also serves clients in Bosnian/Croatian/Serbian — several reviewer names and her
own suggest it, but this is an inference and is NOT published until she confirms it.]
What the operator wants (goals, integrations, domain)
- Lead build — business not yet contacted. Inferred goals, recorded in
build/decisions.md: - Give a business with zero web presence a real address on the internet: today the only way to
find her is the Google listing.
- Convert her strongest asset — a 5.0/19 rating and a public "blonde specialist" endorsement —
into bookings.
- Make phone booking frictionless (tap-to-call on a mobile number) and prepare for an online
booking tool later.
- Domain: [TBD:
bojana-hairstudio.chandbojanahairstudio.chare the natural candidates —
availability check deferred to contact.]
- Booking: [TBD: no booking system in evidence. Draft ships phone + WhatsApp + a contact form.]